Tampa, FL - November 24, 2008 - SUREBET Prize Indemnity (SUREBET) announces a recent $5,000 Payout during MNF Game.

When Monday nights roll around for a local St. Cloud, MN bar, they typically rely on bingo as their draw for customers. After doing this for several years, the crowd had become stagnant, prompting the bar to make a change. Two weeks leading up to the start of the season, the bar advertised to the local community with on-air radio ads and in-house signage and posters. Now when customers came through the doors on Monday nights, not only would they continue to have a chance to play bingo, they would also have a chance to win $5,000 during the bar's MNF "Big Play Contest". 

With all of the promotion and the chance to win money, it prompted Tom Frericks, Owner of Ultimate Sports Bar & Grill to state "Listen, I've been doing this for over 23 years, and I'm convinced you have to spend some money to make some money. We immediately saw an increase of new people on Monday nights because of this contest."

As the 4th quarter started and patrons were enjoying the bar's atmosphere, Jerome Harrison rumbled for a 72 yard TD, which meant Ultimate Sports Bar & Grill was about to announce a $5,000 winner, paid by SUREBET. Mr. Frericks immediately made the crowd aware that there would be a $5,000 winner to be selected after the game's conclusion.

Said Tom Frericks, "When the crowd realized we were really going to announce a winner after the game, the next 45 minutes there was such a buzz in the air."

Would Mr. Frericks run another contest like this in the future? "Absolutely" he said, "I'm already brainstorming on what we can do for bowl season and hockey season".

SUREBET Prize Indemnity is a proud leader in the Prize Risk Indemnity Industry and underwritten by an A+ rated insurance carrier. SUREBET insures over 10,000 golf tournaments, sports contests, and casino promotions on an annual basis. SUREBET works closely with marketing executives across the country to customize insured events to provide more value for the consumer.